by Stacey Lee | Oct 2, 2023 | Branding, Business
Our ancestors roamed the earth, untethered. Their roof was the stars. Then, we became tied to the settler mentality, becoming bound to one place. Now, more than ever, we don’t have a relationship with the stars. We’ve become hemmed in. And more and more, we look down,...
by Stacey Lee | Sep 26, 2017 | Branding
I woke up this morning and checked my phone first thing (like I’m told I’m not supposed to), and saw a glinting little colourful icon in place of where the old brown icon for Instagram used to be. OH-OH. And so it begins. I get online and start to see people posting...
by Stacey Lee | Sep 15, 2017 | Branding
If you’re underestimating branding chances are you aren’t hitting the levels of success you want to be. Why? Read on to find out more… So what is branding? To start off, I’m going to tell you what branding ISN’T, just to get you started: Branding isn’t a logo. It...
by Stacey Lee | Sep 15, 2017 | Branding, Entrepreneur
5 Branding mistakes you might be making 1 1. Thinking branding is all about what it looks like. (It’s not.) The logo is not the brand, its just a part of your brand’s expression in a visual form, it’s vital for sure but it’s not what branding means. Branding is what...
