BRAND DESIGN, WEBSITE & BRAND STRATEGY FOR:
Walaa’s Color Ways
Walaa Color – Chromatologist and modern day spirit alignment
Walaa and I met in a Facebook group years ago, and we supported each other in business and eventually, we took her business through a huge re-brand.
Website
The Old Website ⬇
Website
The New Website ⬇
More importantly:
Check out the difference in the opt-in stats:
BEFORE ↓
AFTER ↓
That’s an increase from less than 1% conversions to an average of 77%!
According to Unbounce, the industry standard across 10 different industries with a total of 74 million visitors was:
4% (The industry standard conversion rate)
Walaa’s conversion rate = 77%
Read on for more behind the scenes brand development
Stacey helped turn my brand around
She helped me create my brand. She also helped me implement it with great branding tips, she took so much of her free time to guide me and help me. I am so grateful for Stacey and if you want a great branding coach and a creative mind to partner with she’s you’re
I created this illustration of Walaa based on a photo I loved of her, using her color palette and if you look closely you can see an extra texture of stars in the reflection in the sunglasses
Original textures and patterns
Linen texture
